Tuesday, February 24, 2009

One less headache

grocery bagMan, Spouse and I really hated the redesigned Tropicana packaging -- it looked like a generic brand, and it was nearly impossible to sort through and find the specific kind (half-caf, no-pulp, whatever) that you were trying to buy. Amazingly, the company has relented and is returning to user-friendly packaging. I'd love to hear the chat they're having with the consultants and designers who thought that this was a good idea...

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